Start.io audiences
Activewear Shoppers
in California

overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in California, 31.6% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Activewear Shoppers in California
Age
55 years and above 31.6%
45-54 years 17.9%
35-44 years 15.6%
25-34 years 7.4%
18-24 years 27.4%
Gender
Male (59.3%)
Female (40.7%)
Household income
Less than $25,000 33.8%
$25,000 to $39,999 15.2%
$40,000 to $59,999 15%
$60,000 to $74,999 5.7%
$75,000 to $99,999 10.5%
$100,000 to $149,999 17.6%
$150,000 and above 2.2%
OS
Android (63.9%)
iOS (36.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 [DEVICE_MAKE] [DEVICE_MODEL]
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026