Start.io audiences
Activewear Shoppers
in Detroit

overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in Detroit, 33% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Detroit, Michigan
Population
670,031
Area
138 sq mi

INSIGHTS ON Activewear Shoppers in Detroit
Age
55 years and above 33%
45-54 years 22%
35-44 years 14.2%
25-34 years 9.1%
18-24 years 21.6%
Gender
Male (38%)
Female (62%)
Household income
Less than $25,000 33.9%
$25,000 to $39,999 17.1%
$40,000 to $59,999 21.6%
$60,000 to $74,999 4.8%
$75,000 to $99,999 6.9%
$100,000 to $149,999 14.9%
$150,000 and above 0.8%
OS
Android (78.7%)
iOS (21.3%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung sm-s901u
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S24 Ultra
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Richard Allen
04 Kern
05 Sacred Heart Major Seminary
Updated: 07-2026