Start.io audiences
Big Box Shoppers
in Boston

overview
Big box shoppers like the convenience of purchasing a wide range of items from the same store and enjoying the discounts these businesses often provide. Big Box Shoppers in Boston have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of Big Box Shoppers through the charts below.


Country
United States
City
Boston, Massachusetts
Population
692,600
Area
48 sq mi

INSIGHTS ON Big Box Shoppers in Boston
Age
55 years and above 36.6%
45-54 years 25.2%
35-44 years 11.1%
25-34 years 12.6%
18-24 years 14.3%
Gender
Male (52.9%)
Female (47.1%)
Household income
Less than $25,000 28.4%
$25,000 to $39,999 12.2%
$40,000 to $59,999 13.3%
$60,000 to $74,999 4.9%
$75,000 to $99,999 14.8%
$100,000 to $149,999 22.4%
$150,000 and above 3.9%
OS
Android (77%)
iOS (23%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung sm-s901u
04 Samsung SM-G991U
05 Apple iPad1,1
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Codman Square
02 Highland Park
03 Port of Boston
04 Hale Park
05 Medal Of Honor Park
Updated: 07-2026