Start.io audiences
Big Box Shoppers
in California
overview
Big box shoppers like the convenience of purchasing a wide range of items from the same store and enjoying the discounts these businesses often provide. Big Box Shoppers in California have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of Big Box Shoppers through the charts below.
Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi
INSIGHTS ON Big Box Shoppers in California
Age
55 years and above 32%
45-54 years 27%
35-44 years 12.5%
25-34 years 12.2%
18-24 years 16.3%
Gender
Male (49.4%)
Female (50.6%)
Household income
Less than $25,000 30.3%
$25,000 to $39,999 16%
$40,000 to $59,999 13.4%
$60,000 to $74,999 4.6%
$75,000 to $99,999 12.1%
$100,000 to $149,999 19.2%
$150,000 and above 4.5%
OS
Android (74.3%)
iOS (25.7%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026