Start.io audiences
Book Store Shoppers
in Zambia
overview
Book store shoppers generally still prefer to read hardback or softcover books and print magazines instead of digital versions. Book Store Shoppers in Zambia range in age with 68.6% of them falling into the 25-34 age group. Find out more about the characteristics of this group below.
INSIGHTS ON Book Store Shoppers in Zambia
Age
55 years and above 0.4%
45-54 years 0.3%
35-44 years 1%
25-34 years 68.6%
18-24 years 29.7%
Gender
Male (58%)
Female (42%)
Top devices
01 TECNO MOBILE LIMITED TECNO SPARK 5 Pro
02 INFINIX MOBILITY LIMITED Infinix SMART 5
03 INFINIX MOBILITY LIMITED HOT 10 Play
04 TECNO MOBILE LIMITED POP 2 Plus
05 INFINIX MOBILITY LIMITED HOT 10
Leading carriers
01 Bharti Airtel
02 MTN
03 Zamtel
Updated: 03-2023