Start.io audiences
Buy Now, Pay Later Users
in Italy
overview
Active users of buy now, pay later (BNPL) digital payment services might be looking for better ways to finance their purchase or may not qualify for traditional credit cards. Based on mobile apps and various device data signals, the top mobile device for buy now, pay later users in Italy is XiaoMI Redmi Note 9 Pro.
INSIGHTS ON Buy Now, Pay Later Users in Italy
Age
55 years and above 5.5%
45-54 years 2.1%
35-44 years 8.5%
25-34 years 48.2%
18-24 years 35.7%
Gender
Male (90.2%)
Female (9.8%)
Top devices
01 XiaoMI Redmi Note 9 Pro
02 XiaoMI Redmi Note 8 Pro
Leading carriers
01 Wind
02 Vodafone
03 HO
Updated: 03-2023