Start.io audiences
Buy Now, Pay Later Users
in Singapore
overview
Active users of buy now, pay later (BNPL) digital payment services might be looking for better ways to finance their purchase or may not qualify for traditional credit cards. Based on mobile apps and various device data signals, the top mobile device for buy now, pay later users in Singapore is Samsung Galaxy Note10+.
INSIGHTS ON Buy Now, Pay Later Users in Singapore
Age
55 years and above 1.9%
45-54 years 2.3%
35-44 years 7.6%
25-34 years 48.8%
18-24 years 39.3%
Gender
Male (70%)
Female (30%)
Top devices
01 Samsung Galaxy Note10+
02 Samsung Galaxy Note9
03 Samsung Galaxy S10+
04 HuaWei P30 Pro
05 Samsung Galaxy S9+
Leading carriers
01 Singtel
02 Starhub
03 M1
Updated: 03-2023