Start.io audiences
Buy Now, Pay Later Users
in St. Louis
overview
Active users of buy now, pay later (BNPL) digital payment services might be looking for better ways to finance their purchase or may not qualify for traditional credit cards. Based on mobile apps and various device data signals, the top mobile device for buy now, pay later users in St. Louis is Samsung Galaxy Note9.
Country
United States
City
St. Louis, Missouri
Population
300,576
Area
62 sq mi
INSIGHTS ON Buy Now, Pay Later Users in St. Louis
Age
55 years and above 29.2%
45-54 years 13.5%
35-44 years 25.5%
25-34 years 19.3%
18-24 years 12.5%
Gender
Male (52.2%)
Female (47.8%)
Household income
Less than $25,000 37.7%
$25,000 to $39,999 18.1%
$40,000 to $59,999 15%
$60,000 to $74,999 6.1%
$75,000 to $99,999 8.7%
$100,000 to $149,999 11.6%
$150,000 and above 2.9%
Top devices
01 Samsung Galaxy Note9
02 Samsung Galaxy S9
03 Samsung Galaxy S10+
04 Samsung Galaxy S10
05 Samsung Galaxy S9+
5 most visited places/venues
01 University of Missouri-St Louis
02 Eugene Tink Bradley Park
03 Heman Park
04 Jeske Park
05 Parkland Park
Updated: 07-2026