Start.io audiences
Home Improvement DIYers
in United States

overview
Home improvement DIYers are up for most challenges, big or small because they enjoy the hard work and sense of accomplishment of doing something independently. 35.4% of home improvement DIYers in United States are in the 55+ age group. Find out more about the demographics and traits of home improvement DIYers below.


Country
United States
Population
329,064,917
Area
9,147,593 sq km

INSIGHTS ON Home Improvement DIYers in United States
Age
55 years and above 35.4%
45-54 years 20%
35-44 years 17.8%
25-34 years 8.8%
18-24 years 17.8%
Gender
Male (50.7%)
Female (49.3%)
Household income
Less than $25,000 36.4%
$25,000 to $39,999 15.7%
$40,000 to $59,999 15.7%
$60,000 to $74,999 6.1%
$75,000 to $99,999 10%
$100,000 to $149,999 14.7%
$150,000 and above 1.5%
OS
Android (69.2%)
iOS (30.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy A15 5G
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026