Start.io audiences
Home Improvement Store Shoppers
in Raleigh
overview
Home improvement store shoppers share some similar characteristics. Of the consumers who are identified as Home Improvement Store Shoppers in Raleigh, 39% are in the 55+ age group. Get more insights about this consumer group in the following charts.
Country
United States
City
Raleigh, North Carolina
Population
474,069
Area
145 sq mi
INSIGHTS ON Home Improvement Store Shoppers in Raleigh
Age
55 years and above 39%
45-54 years 20.8%
35-44 years 14.2%
25-34 years 9.8%
18-24 years 16.2%
Gender
Male (52.1%)
Female (47.9%)
Household income
Less than $25,000 36.7%
$25,000 to $39,999 21.2%
$40,000 to $59,999 16%
$60,000 to $74,999 5.4%
$75,000 to $99,999 9%
$100,000 to $149,999 9.7%
$150,000 and above 1.9%
OS
Android (67.5%)
iOS (32.5%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s908u
05 Samsung sm-s901u
Leading carriers
01 AT&T
02 Verizon
03 AT&T
Updated: 07-2026