Start.io audiences
Target Shoppers
in Sacramento

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in Sacramento, 30.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
City
Sacramento, California
Population
513,624
Area
97 sq mi

INSIGHTS ON Target Shoppers in Sacramento
Age
55 years and above 30.8%
45-54 years 24.5%
35-44 years 13.6%
25-34 years 13.6%
18-24 years 17.4%
Gender
Male (50.8%)
Female (49.2%)
Household income
Less than $25,000 32%
$25,000 to $39,999 15.8%
$40,000 to $59,999 14.6%
$60,000 to $74,999 4.3%
$75,000 to $99,999 11.3%
$100,000 to $149,999 19%
$150,000 and above 3%
OS
Android (72.1%)
iOS (27.9%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung sm-s901u
04 Apple iPad1,1
05 Samsung SM-G991U
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 Central Park
05 152 Aw
Updated: 07-2026