Start.io audiences
Target Shoppers
in South Carolina

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in South Carolina, 36.8% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
South Carolina
Population
5,148,714
Area
30,061 sq mi

INSIGHTS ON Target Shoppers in South Carolina
Age
55 years and above 36.8%
45-54 years 23.6%
35-44 years 13.2%
25-34 years 10.2%
18-24 years 16.2%
Gender
Male (31%)
Female (69%)
Household income
Less than $25,000 38.4%
$25,000 to $39,999 18%
$40,000 to $59,999 14%
$60,000 to $74,999 4.7%
$75,000 to $99,999 9.5%
$100,000 to $149,999 12.8%
$150,000 and above 2.6%
OS
Android (67.7%)
iOS (32.3%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 AT&T
03 T-Mobile
5 most visited places/venues
01 Target
02 CVS Pharmacy
03 Walmart Supercenter
04 Ribbonwalk Nature Preserve
05 Charlotte Country Club
Updated: 07-2026