Start.io audiences
Target Shoppers
in West Virginia

overview
Target shoppers are budget-conscious consumers who like to purchase a wide variety of products online or in stores. Of the consumers who are identified as Target Shoppers in West Virginia, 35.5% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
West Virginia
Population
1,792,147
Area
24,038 sq mi

INSIGHTS ON Target Shoppers in West Virginia
Age
55 years and above 35.5%
45-54 years 23.4%
35-44 years 12.5%
25-34 years 12.9%
18-24 years 15.6%
Gender
Male (32.8%)
Female (67.2%)
Household income
Less than $25,000 39.8%
$25,000 to $39,999 18.2%
$40,000 to $59,999 13.5%
$60,000 to $74,999 6.1%
$75,000 to $99,999 8.6%
$100,000 to $149,999 11.7%
$150,000 and above 2.2%
OS
Android (74.8%)
iOS (25.2%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung sm-s901u
04 Apple iPad1,1
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Target
02 Dilworth Plaza
03 Walmart Supercenter
04 Highland Park
05 Transverse Park
Updated: 07-2026