Start.io audiences
The Home Depot Shoppers
in New Jersey

overview
Home Depot shoppers tend to enjoy DIY home improvement projects and turn to the retailer to purchase all the supplies they need. Based on POI visits, mobile apps and various device data signals, of all the Home Depot shoppers in New Jersey, 40.3% are in the 55+ age group.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON The Home Depot Shoppers in New Jersey
Age
55 years and above 40.3%
45-54 years 23.4%
35-44 years 13.2%
25-34 years 8.9%
18-24 years 14.3%
Gender
Male (56%)
Female (44%)
Household income
Less than $25,000 30.4%
$25,000 to $39,999 12.7%
$40,000 to $59,999 13.6%
$60,000 to $74,999 5.8%
$75,000 to $99,999 11.7%
$100,000 to $149,999 23%
$150,000 and above 2.7%
OS
Android (69%)
iOS (31%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 The Home Depot
02 The Home Depot Rental
03 Independence Park
04 Branch Brook Park
05 West End Avenue Park
Updated: 07-2026