Start.io audiences
Users Booking Travel Through OTAs
in Detroit

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Detroit, 27.3% of Users Booking Travel Through OTAs are in the 35-44 age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Detroit, Michigan
Population
670,031
Area
138 sq mi

INSIGHTS ON Users Booking Travel Through OTAs in Detroit
Age
55 years and above 22.7%
45-54 years 18.2%
35-44 years 27.3%
25-34 years 11.4%
18-24 years 20.5%
Gender
Male (34.9%)
Female (65.1%)
Household income
Less than $25,000 33.2%
$25,000 to $39,999 17.6%
$40,000 to $59,999 24.1%
$60,000 to $74,999 4.1%
$75,000 to $99,999 5.4%
$100,000 to $149,999 15.2%
$150,000 and above 0.3%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy A16 5G
03 Samsung Galaxy A14 5G
04 Samsung Galaxy S23 Ultra
05 Samsung Galaxy S24 Ultra
5 most visited places/venues
01 Peterson
02 Intervale-Roselawn
03 Kern
04 Richard Allen
05 Sacred Heart Major Seminary
Updated: 07-2026