Start.io audiences

Users Booking Travel Through OTAs
in Durham

Users Booking Travel Through OTAs
overview

Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In Durham, 43.1% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.

Users Booking Travel Through OTAs
Durham map
Geolocation stat
Country
United States
City
Durham, North Carolina
Population
278,993
Area
109 sq mi
Audience size
4,356
Durham map

INSIGHTS ON Users Booking Travel Through OTAs in Durham

Age
55 years and above 14.5%
45-54 years 5.1%
35-44 years 14.5%
25-34 years 43.1%
18-24 years 22.8%
Gender
Male (64.6%)
Female (35.4%)
Household income
Less than $25,000 31.8%
$25,000 to $39,999 13.9%
$40,000 to $59,999 12.8%
$60,000 to $74,999 5.8%
$75,000 to $99,999 10%
$100,000 to $149,999 18.5%
$150,000 and above 7.1%
Top devices
01 Samsung Galaxy Note8
02 Samsung Galaxy S9+
03 Samsung Galaxy S8+
04 Samsung Galaxy Note9
05 Samsung Galaxy S9
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Hillandale Golf Course
02 21c Museum Hotel Durham
03 Duke Forest
04 Lakeview
05 Days Inn
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Updated: 04-2022