Start.io audiences
Users Booking Travel Through OTAs
in South Africa

overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In South Africa, 65.4% of Users Booking Travel Through OTAs are in the 25-34 age group. Explore more characteristics of these users in the charts below.


Country
South Africa
Population
58,558,270
Area
1,214,470 sq km

INSIGHTS ON Users Booking Travel Through OTAs in South Africa
Age
55 years and above 1.6%
45-54 years 1.1%
35-44 years 2.4%
25-34 years 65.4%
18-24 years 29.5%
Gender
Male (50%)
Female (50%)
Top devices
01 HuaWei HUAWEI P30 lite
03 HuaWei HUAWEI P30 lite
04 Samsung Galaxy A20
05 HuaWei P20 lite
Leading carriers
01 Vodafone
02 Telkom Mobile
03 MTN
Updated: 11-2024