Start.io audiences
Users Booking Travel Through OTAs
in United States
overview
Users who book travel through OTAs prefer to search for travel information and book flights, hotels, and rental cars using online platforms instead of more traditional travel agents. In United States, 30.1% of Users Booking Travel Through OTAs are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
Population
329,064,917
Area
9,147,593 sq km
INSIGHTS ON Users Booking Travel Through OTAs in United States
Age
55 years and above 30.1%
45-54 years 17.4%
35-44 years 21.4%
25-34 years 11.5%
18-24 years 19.5%
Gender
Male (60.6%)
Female (39.4%)
Household income
Less than $25,000 38.2%
$25,000 to $39,999 15.6%
$40,000 to $59,999 16.2%
$60,000 to $74,999 6.4%
$75,000 to $99,999 9.2%
$100,000 to $149,999 13.7%
$150,000 and above 0.8%
Top devices
01 Samsung Galaxy A15 5G
02 Samsung Galaxy S23 Ultra
03 Samsung Galaxy S24 Ultra
04 Samsung sm-s908u
05 Samsung Galaxy A14 5G
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026