Start.io audiences

Users With Vehicle Purchase Intent
in Massachusetts

Users With Vehicle Purchase Intent
overview

Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 40.5% of those interested in purchasing a vehicle in Massachusetts are in the 25-34 age group. Gain more insights about this segment in the following charts.

Users With Vehicle Purchase Intent
Massachusetts map
Geolocation stat
Country
United States
State
Massachusetts
Population
6,892,503
Area
7,800 sq mi
Audience size
3,366,948
Massachusetts map

INSIGHTS ON Users With Vehicle Purchase Intent in Massachusetts

Age
55 years and above 7.2%
45-54 years 7.4%
35-44 years 16.2%
25-34 years 40.5%
18-24 years 28.7%
Gender
Male (52.7%)
Female (47.3%)
Household income
Less than $25,000 23.3%
$25,000 to $39,999 6.4%
$40,000 to $59,999 9.6%
$60,000 to $74,999 5.1%
$75,000 to $99,999 7.8%
$100,000 to $149,999 31.4%
$150,000 and above 16.4%
OS
Android (41.3%)
iOS (58.7%)
Top devices
01 Samsung Galaxy S9
02 Samsung Galaxy S8
03 Samsung Galaxy A10e
04 Samsung Galaxy S9+
05 Samsung Galaxy S10
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Logan International Airport Boston
02 Dunkin'
03 Western Union
04 United States Postal Service (USPS)
05 Highland Park
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Updated: 11-2021