Start.io audiences
Users With Vehicle Purchase Intent
in Michigan
overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 59.4% of those interested in purchasing a vehicle in Michigan are in the 18-24 age group. Gain more insights about this segment in the following charts.
Country
United States
State
Michigan
Population
9,986,857
Area
56,539 sq mi
INSIGHTS ON Users With Vehicle Purchase Intent in Michigan
Age
55 years and above 7.3%
45-54 years 4.7%
35-44 years 9.1%
25-34 years 19.5%
18-24 years 59.4%
Gender
Male (53.4%)
Female (46.6%)
Household income
Less than $25,000 32.8%
$25,000 to $39,999 18.5%
$40,000 to $59,999 20.5%
$60,000 to $74,999 7.2%
$75,000 to $99,999 8%
$100,000 to $149,999 13%
$150,000 and above %
OS
Android (69.8%)
iOS (30.2%)
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Shiawassee Park
02 Peterson
03 Intervale Roselawn
04 Kern
05 Richard Allen
Updated: 03-2023