Start.io audiences
Users With Vehicle Purchase Intent
in Mississippi

overview
Those looking to purchase a vehicle may be looking to replace or trade in their current car or could be first-time purchasers. 30.6% of those interested in purchasing a vehicle in Mississippi are in the 55+ age group. Gain more insights about this segment in the following charts.


Country
United States
State
Mississippi
Population
2,976,149
Area
46,923 sq mi

INSIGHTS ON Users With Vehicle Purchase Intent in Mississippi
Age
55 years and above 30.6%
45-54 years 22.4%
35-44 years 20.1%
25-34 years 9.8%
18-24 years 17.1%
Gender
Male (27%)
Female (73%)
Household income
Less than $25,000 46.2%
$25,000 to $39,999 17.1%
$40,000 to $59,999 12.5%
$60,000 to $74,999 4.4%
$75,000 to $99,999 7.7%
$100,000 to $149,999 10.2%
$150,000 and above 1.9%
OS
Android (67.7%)
iOS (32.3%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung Galaxy A15 5G
04 Samsung sm-s908u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 AT&T
02 Verizon
03 C Spire
5 most visited places/venues
01 Smith Park
02 Walmart Supercenter
03 Legion
04 Wedgewood Homeowners
05 Wedgewood Park
Updated: 07-2026