Used by thousands of mobile publishers and advertisers across the globe, the platform is being revamped with a fresh, updated look. This includes an enhanced, user-friendlier layout, and a range of extra features and functionality designed to make the experience smoother, smarter, and better performing.

The new rollout will include the following additions and upgrades:

  • Improved security
  • Clean design, and strong focus on usability
  • Powerful AI-based instant Search functionality (available for all users)
  • Ad simulator with enhanced functionality (available only to admin users)
  • Faster loading speed
  • Updated dashboard with additional insights 
  • Adaptive resolution supporting all screen types
  • UTC time zone for reports timestamp
  • Data driven usability for users
  • Dedicated mobile web version – for campaign management on the go

For mobile app publishers and advertisers, the platform provides access to over 2.4 billion monthly active users, 500K active apps and a vast global network of first-party mobile user data. With the revamped platform, that access is more functional, friendly, and performance-driven than ever before.