Start.io audiences

55 and Older Users
in Australia

55 and Older Users
overview

Users 55 years or older tend to be less technologically oriented when compared to younger generations but are often still part of the workforce. The top mobile device for this age group in Australia is Samsung Galaxy S9. More interesting statistics about the 55 and Older Users can be found in the charts below.

55 and Older Users
Australia map
Geolocation stat
Country
Australia
Population
25,203,198
Area
7,633,565 sq km
Audience size
411,510
Australia map

INSIGHTS ON 55 and Older Users in Australia

Gender
Male (65.2%)
Female (34.8%)
Top devices
01 Samsung Galaxy S9
02 Samsung Galaxy S10
03 Samsung Galaxy S8
04 Samsung Galaxy S9+
05 Samsung Galaxy S21 5G
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Activate this Audience
Activate this audience and access hundreds of user segments,
each containing millions of active consumers
Updated: 03-2023