Start.io audiences
Activewear Shoppers
in Mississippi

overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in Mississippi, 34.5% are in the 55+ age group. Get more insights about this consumer group in the following charts.


Country
United States
State
Mississippi
Population
2,976,149
Area
46,923 sq mi

INSIGHTS ON Activewear Shoppers in Mississippi
Age
55 years and above 34.5%
45-54 years 22%
35-44 years 15.5%
25-34 years 8.4%
18-24 years 19.5%
Gender
Male (27.4%)
Female (72.6%)
Household income
Less than $25,000 48.6%
$25,000 to $39,999 16.9%
$40,000 to $59,999 12.5%
$60,000 to $74,999 4.4%
$75,000 to $99,999 7%
$100,000 to $149,999 9.2%
$150,000 and above 1.4%
OS
Android (69.4%)
iOS (30.6%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 [DEVICE_MAKE] [DEVICE_MODEL]
04 Samsung Galaxy A15 5G
05 Samsung sm-s908u
Leading carriers
01 AT&T
02 C Spire
03 Verizon
5 most visited places/venues
01 Smith Park
02 Legion
03 Belo Garden
04 Marconi
05 Dahmer Park
Updated: 07-2026