Start.io audiences
Activewear Shoppers
in Singapore

overview
Activewear shoppers are looking for clothing and accessories that they can use while exercising. Of the consumers who are identified as Activewear Shoppers in Singapore, 44.4% are in the 55+ age group. Get more insights about this consumer group in the following charts.


INSIGHTS ON Activewear Shoppers in Singapore
Age
55 years and above 44.4%
45-54 years 12.2%
35-44 years 14.3%
25-34 years 19.9%
18-24 years 9.1%
Gender
Male (86.2%)
Female (13.8%)
OS
Android (73.2%)
iOS (26.8%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Samsung Galaxy S24 Ultra
04 Samsung Galaxy S25 Ultra
05 Samsung Galaxy S23 Ultra
Leading carriers
01 Singtel
02 Starhub
03 M1
Updated: 07-2026