Start.io audiences
Back to School Shoppers
in Indianapolis

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Indianapolis, 30.5% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Indianapolis, Indiana
Population
876,384
Area
361 sq mi

INSIGHTS ON Back to School Shoppers in Indianapolis
Age
55 years and above 30.5%
45-54 years 23.2%
35-44 years 12.3%
25-34 years 16.4%
18-24 years 17.6%
Gender
Male (41.2%)
Female (58.8%)
Household income
Less than $25,000 32.1%
$25,000 to $39,999 17.7%
$40,000 to $59,999 16.7%
$60,000 to $74,999 5.7%
$75,000 to $99,999 10.5%
$100,000 to $149,999 14.8%
$150,000 and above 2.5%
OS
Android (75.2%)
iOS (24.8%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung sm-s908u
04 Apple iPad1,1
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Roselawn Park
02 Colorado and 29Th Park
03 Centennial and 20Th Park
04 Madison & Edgewood Shoppes
05 Watson Road Bird Preserve
Updated: 07-2026