Start.io audiences
Back to School Shoppers
in Iowa
overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Iowa, 45.5% of Back to School Shoppers are in the 18-24 age group. Explore more characteristics of these users in the charts below.
Country
United States
State
Iowa
Population
3,155,070
Area
55,857 sq mi
INSIGHTS ON Back to School Shoppers in Iowa
Age
55 years and above 15.9%
45-54 years 2.9%
35-44 years 7.2%
25-34 years 28.5%
18-24 years 45.5%
Gender
Male (31.6%)
Female (68.4%)
Household income
Less than $25,000 30.2%
$25,000 to $39,999 13.7%
$40,000 to $59,999 23.4%
$60,000 to $74,999 8.2%
$75,000 to $99,999 12%
$100,000 to $149,999 12.5%
$150,000 and above %
Top devices
01 Samsung Galaxy S8
02 Samsung Galaxy S9
03 Samsung Galaxy S9+
04 Samsung Galaxy Note9
05 Samsung Galaxy S8+
Leading carriers
01 U.S. Cellular
02 Verizon
03 T-Mobile
5 most visited places/venues
01 Walmart Supercenter
02 Kiwanis Park
03 Unitypoint Health Des Moines Iowa Lutheran
04 Western Union
05 Greenwood Park
Updated: 08-2022