Start.io audiences
Back to School Shoppers
in Kansas City

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Kansas City, 35.6% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Kansas City, Missouri
Population
495,327
Area
315 sq mi

INSIGHTS ON Back to School Shoppers in Kansas City
Age
55 years and above 35.6%
45-54 years 22.5%
35-44 years 11%
25-34 years 15.7%
18-24 years 15.3%
Gender
Male (40.1%)
Female (59.9%)
Household income
Less than $25,000 33.8%
$25,000 to $39,999 18%
$40,000 to $59,999 14.7%
$60,000 to $74,999 4.3%
$75,000 to $99,999 11.7%
$100,000 to $149,999 14.6%
$150,000 and above 2.9%
OS
Android (76.3%)
iOS (23.7%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung Galaxy S22+
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
Updated: 07-2026