Start.io audiences
Back to School Shoppers
in Lincoln

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Lincoln, 34.2% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Lincoln, Nebraska
Population
289,102
Area
92 sq mi

INSIGHTS ON Back to School Shoppers in Lincoln
Age
55 years and above 34.2%
45-54 years 28.1%
35-44 years 9.2%
25-34 years 13.7%
18-24 years 14.7%
Gender
Male (47.6%)
Female (52.4%)
Household income
Less than $25,000 27.9%
$25,000 to $39,999 16.7%
$40,000 to $59,999 19.3%
$60,000 to $74,999 5.7%
$75,000 to $99,999 10.7%
$100,000 to $149,999 16.9%
$150,000 and above 2.9%
OS
Android (75.1%)
iOS (24.9%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Apple iPad1,1
04 Samsung sm-s908u
05 Samsung SM-G991U
Leading carriers
01 U.S. Cellular
5 most visited places/venues
01 Helen Boosalis Trail Corridor
02 Piedmont
03 Roper (Max E)
04 Stransky
05 Roose
Updated: 07-2026