Start.io audiences
Back to School Shoppers
in Phoenix

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Phoenix, 30.4% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Phoenix, Arizona
Population
1,680,992
Area
517 sq mi

INSIGHTS ON Back to School Shoppers in Phoenix
Age
55 years and above 30.4%
45-54 years 24.8%
35-44 years 12.5%
25-34 years 14.8%
18-24 years 17.4%
Gender
Male (49.6%)
Female (50.4%)
Household income
Less than $25,000 32.6%
$25,000 to $39,999 16.2%
$40,000 to $59,999 15.9%
$60,000 to $74,999 4.1%
$75,000 to $99,999 11.1%
$100,000 to $149,999 16.7%
$150,000 and above 3.3%
OS
Android (75.1%)
iOS (24.9%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Apple iPad1,1
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Arizona State University-Downtown Phoenix
02 Civic Space
03 Hoshoni
04 El Oso
05 Royal Palm Park
Updated: 07-2026