Start.io audiences
Back to School Shoppers
in Pittsburgh

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Pittsburgh, 33.5% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Pittsburgh, Pennsylvania
Population
300,286
Area
55 sq mi

INSIGHTS ON Back to School Shoppers in Pittsburgh
Age
55 years and above 33.5%
45-54 years 23.6%
35-44 years 10.5%
25-34 years 15.1%
18-24 years 17.3%
Gender
Male (40.1%)
Female (59.9%)
Household income
Less than $25,000 34.5%
$25,000 to $39,999 16.3%
$40,000 to $59,999 14.9%
$60,000 to $74,999 5.4%
$75,000 to $99,999 11.5%
$100,000 to $149,999 14.5%
$150,000 and above 2.8%
OS
Android (80.2%)
iOS (19.8%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Apple iPad1,1
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Transverse Park
02 Highland Park
03 Dormont Park
04 Davis Park
05 Freedom Corner
Updated: 07-2026