Start.io audiences
Back to School Shoppers
in Riverside

overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Riverside, 27.4% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.


Country
United States
City
Riverside, California
Population
331,360
Area
81 sq mi

INSIGHTS ON Back to School Shoppers in Riverside
Age
55 years and above 27.4%
45-54 years 26.6%
35-44 years 12.4%
25-34 years 16.6%
18-24 years 17.1%
Gender
Male (44.5%)
Female (55.5%)
Household income
Less than $25,000 34.5%
$25,000 to $39,999 15%
$40,000 to $59,999 13.1%
$60,000 to $74,999 6.1%
$75,000 to $99,999 12.3%
$100,000 to $149,999 15.7%
$150,000 and above 3.4%
OS
Android (75.5%)
iOS (24.5%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
5 most visited places/venues
01 Challen Park
02 American Family Fields of Phoenix
03 Belo Garden
04 Chalen Hill Park
05 Cornell University
Updated: 07-2026