Start.io audiences
Back to School Shoppers
in Sacramento
overview
Back to school shoppers are often parents looking for good deals on school supplies for their children. In Sacramento, 28% of Back to School Shoppers are in the 55+ age group. Explore more characteristics of these users in the charts below.
Country
United States
City
Sacramento, California
Population
513,624
Area
97 sq mi
INSIGHTS ON Back to School Shoppers in Sacramento
Age
55 years and above 28%
45-54 years 25.4%
35-44 years 13.2%
25-34 years 16.5%
18-24 years 16.9%
Gender
Male (43.6%)
Female (56.4%)
Household income
Less than $25,000 31.5%
$25,000 to $39,999 15.7%
$40,000 to $59,999 14.2%
$60,000 to $74,999 4.5%
$75,000 to $99,999 12%
$100,000 to $149,999 19%
$150,000 and above 3.1%
OS
Android (79.4%)
iOS (20.6%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s908u
03 Samsung sm-s901u
04 Samsung SM-G991U
05 Apple iPad1,1
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Belo Garden
02 Cornell University
03 City Hall Park
04 Central Park
05 Green Gems
Updated: 07-2026