Start.io audiences
Beauty Product Shoppers
in Austin

overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Austin, data shows 32.4% of them are in the 55+ age group. More information about this segment can be found in the following charts.


Country
United States
City
Austin, Texas
Population
978,908
Area
312 sq mi

INSIGHTS ON Beauty Product Shoppers in Austin
Age
55 years and above 32.4%
45-54 years 19.2%
35-44 years 21.3%
25-34 years 8.7%
18-24 years 18.4%
Gender
Male (48.6%)
Female (51.4%)
Household income
Less than $25,000 39.4%
$25,000 to $39,999 15.8%
$40,000 to $59,999 16.9%
$60,000 to $74,999 5.9%
$75,000 to $99,999 8.7%
$100,000 to $149,999 12.2%
$150,000 and above 1.1%
OS
Android (76.2%)
iOS (23.8%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A14 5G
04 Apple iPad1,1
05 Samsung Galaxy S24 Ultra
Leading carriers
01 AT&T
02 Verizon
03 AT&T
5 most visited places/venues
01 Brownie Neighborhood Park
02 Belo Garden
03 Garrison District Park
04 Bartholomew District Park
05 South Austin Tennis Center
Updated: 07-2026