Start.io audiences
Beauty Product Shoppers
in Australia

overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Australia, data shows 39.8% of them are in the 18-24 age group. More information about this segment can be found in the following charts.


Country
Australia
Population
25,203,198
Area
7,633,565 sq km

INSIGHTS ON Beauty Product Shoppers in Australia
Age
55 years and above 11%
45-54 years 4.5%
35-44 years 10.7%
25-34 years 34%
18-24 years 39.8%
Gender
Male (46.7%)
Female (53.3%)
Top devices
01 Samsung Galaxy S10
02 Samsung Galaxy S9
03 Samsung Galaxy S21 5G
04 Samsung Galaxy S21 Ultra 5G
05 Samsung Galaxy S9+
Leading carriers
01 Telstra
02 Optus
03 Vodafone
Updated: 11-2024