Start.io audiences
Beauty Product Shoppers
in Columbus

overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Columbus, data shows 31.7% of them are in the 35-44 age group. More information about this segment can be found in the following charts.


Country
United States
City
Columbus, Ohio
Population
898,553
Area
218 sq mi

INSIGHTS ON Beauty Product Shoppers in Columbus
Age
55 years and above 25.7%
45-54 years 15.1%
35-44 years 31.7%
25-34 years 8%
18-24 years 19.5%
Gender
Male (49.4%)
Female (50.6%)
Household income
Less than $25,000 42.2%
$25,000 to $39,999 13%
$40,000 to $59,999 17.9%
$60,000 to $74,999 4.8%
$75,000 to $99,999 8.2%
$100,000 to $149,999 13%
$150,000 and above 0.9%
OS
Android (79.3%)
iOS (20.7%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy A14 5G
04 Apple iPad1,1
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Nafzger Park
02 Kirkwood Park
03 Walden Park
04 Cooke Park
05 Civic Park
Updated: 07-2026