Start.io audiences
Beauty Product Shoppers
in Indonesia
overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Indonesia, data shows 36.2% of them are in the 18-24 age group. More information about this segment can be found in the following charts.
Country
Indonesia
Population
270,625,568
Area
1,811,569 sq km
INSIGHTS ON Beauty Product Shoppers in Indonesia
Age
55 years and above 9.8%
45-54 years 10.5%
35-44 years 11.9%
25-34 years 31.6%
18-24 years 36.2%
Gender
Male (25%)
Female (75%)
OS
Android (94.7%)
iOS (5.3%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 OPPO A18
04 OPPO CPH2269
05 vivo Y17s
Leading carriers
01 Telkomsel
02 Excelcomindo
03 Indosat
Updated: 07-2026