Start.io audiences
Beauty Product Shoppers
in Japan

overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Japan, data shows 67.4% of them are in the 18-24 age group. More information about this segment can be found in the following charts.


Country
Japan
Population
126,860,301
Area
364,546 sq km

INSIGHTS ON Beauty Product Shoppers in Japan
Age
55 years and above 7.5%
45-54 years 1.9%
35-44 years 4.9%
25-34 years 18.4%
18-24 years 67.4%
Gender
Male (45.3%)
Female (54.7%)
OS
Android (85.8%)
iOS (14.2%)
Leading carriers
01 AU
02 Softbank
03 Iijmio
Updated: 11-2024