Start.io audiences
Beauty Product Shoppers
in Portland

overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Portland, data shows 27.4% of them are in the 55+ age group. More information about this segment can be found in the following charts.


Country
United States
City
Portland, Oregon
Population
654,741
Area
133 sq mi

INSIGHTS ON Beauty Product Shoppers in Portland
Age
55 years and above 27.4%
45-54 years 20.9%
35-44 years 20.2%
25-34 years 12.1%
18-24 years 19.4%
Gender
Male (35.3%)
Female (64.7%)
Household income
Less than $25,000 38%
$25,000 to $39,999 14.3%
$40,000 to $59,999 12.2%
$60,000 to $74,999 7%
$75,000 to $99,999 12.5%
$100,000 to $149,999 15.1%
$150,000 and above 1%
OS
Android (81.8%)
iOS (18.2%)
Top devices
01 Apple iphone1,1
02 Samsung Galaxy A15 5G
03 Samsung Galaxy S23 Ultra
04 Samsung sm-s908u
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Mt Scott Park
02 Eastmoreland Golf Course
03 North Park Blocks
04 Powell Butte Nature Park
05 Springwater Corridor
Updated: 07-2026