Start.io audiences
Beauty Product Shoppers
in Seoul
overview
Consumers who like to buy beauty products are interested in make-up brands and other personal care items. Looking into the characteristics of Beauty Product Shoppers in Seoul, data shows 27.6% of them are in the 45-54 age group. More information about this segment can be found in the following charts.
Country
South Korea
City
Seoul
Population
9,806,000
Area
605 sq km
INSIGHTS ON Beauty Product Shoppers in Seoul
Age
55 years and above 16.9%
45-54 years 27.6%
35-44 years 12.5%
25-34 years 24.3%
18-24 years 18.8%
Gender
Male (74.3%)
Female (25.7%)
OS
Android (71.1%)
iOS (28.9%)
Top devices
01 Apple iphone1,1
02 Generic Android 6.0
03 Apple iPhone17,1
04 Samsung Galaxy S25
05 Apple iPhone16,1
Leading carriers
01 Sktelecom
02 Lg u+
03 Olleh
Updated: 07-2026