Start.io audiences
Big Box Shoppers
in New Jersey

overview
Big box shoppers like the convenience of purchasing a wide range of items from the same store and enjoying the discounts these businesses often provide. Big Box Shoppers in New Jersey have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of Big Box Shoppers through the charts below.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Big Box Shoppers in New Jersey
Age
55 years and above 38.1%
45-54 years 25.9%
35-44 years 11.6%
25-34 years 10.5%
18-24 years 14%
Gender
Male (48.7%)
Female (51.3%)
Household income
Less than $25,000 29.4%
$25,000 to $39,999 14%
$40,000 to $59,999 13.1%
$60,000 to $74,999 5%
$75,000 to $99,999 12.2%
$100,000 to $149,999 22.1%
$150,000 and above 4.2%
OS
Android (75.9%)
iOS (24.1%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung SM-G991U
05 Samsung sm-s901u
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Independence Park
02 Branch Brook Park
03 West End Avenue Park
04 Hunterdon Street Park
05 Weequahic Park
Updated: 07-2026