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Big Box Shoppers
in Wisconsin
overview
Big box shoppers like the convenience of purchasing a wide range of items from the same store and enjoying the discounts these businesses often provide. Big Box Shoppers in Wisconsin have chosen the Apple iphone1,1 as their device of choice. Learn more about the defining characteristics of Big Box Shoppers through the charts below.
Country
United States
State
Wisconsin
Population
5,822,434
Area
54,158 sq mi
INSIGHTS ON Big Box Shoppers in Wisconsin
Age
55 years and above 37.1%
45-54 years 27.8%
35-44 years 8.8%
25-34 years 11.1%
18-24 years 15.3%
Gender
Male (37.1%)
Female (62.9%)
Household income
Less than $25,000 29.8%
$25,000 to $39,999 15.1%
$40,000 to $59,999 15.8%
$60,000 to $74,999 5%
$75,000 to $99,999 13.5%
$100,000 to $149,999 16.9%
$150,000 and above 3.9%
OS
Android (83.4%)
iOS (16.6%)
Top devices
01 Apple iphone1,1
02 Samsung sm-s901u
03 Samsung SM-G991U
04 Samsung sm-s908u
05 Apple iPad1,1
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Washington Park
02 Westlawn Playground
03 Mississippi National River and Recreation Area
04 Central Park
05 Willow Park
Updated: 07-2026