Start.io audiences
Big Box Store Shoppers
in Bakersfield
overview
Big box store shoppers like to visit the local branch of their favorite store to purchase CPG products in person. 35.4% of the users in this group in Bakersfield are in the 55+ age group. Gain more insights about Big Box Store Shoppers in the following charts.
Country
United States
City
Bakersfield, California
Population
384,145
Area
148 sq mi
INSIGHTS ON Big Box Store Shoppers in Bakersfield
Age
55 years and above 35.4%
45-54 years 21.2%
35-44 years 11.3%
25-34 years 13.1%
18-24 years 19%
Gender
Male (47.4%)
Female (52.6%)
Household income
Less than $25,000 28.7%
$25,000 to $39,999 16.9%
$40,000 to $59,999 12.6%
$60,000 to $74,999 4.2%
$75,000 to $99,999 13.6%
$100,000 to $149,999 20.2%
$150,000 and above 3.8%
OS
Android (64.2%)
iOS (35.8%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Apple iPhone14,3
05 Samsung SM-G991U
Leading carriers
01 Verizon
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 North Beardley Park
05 Central Park
Updated: 07-2026