Start.io audiences
Big Box Store Shoppers
in California

overview
Big box store shoppers like to visit the local branch of their favorite store to purchase CPG products in person. 31.6% of the users in this group in California are in the 55+ age group. Gain more insights about Big Box Store Shoppers in the following charts.


Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi

INSIGHTS ON Big Box Store Shoppers in California
Age
55 years and above 31.6%
45-54 years 25%
35-44 years 13.8%
25-34 years 12.9%
18-24 years 16.7%
Gender
Male (51.9%)
Female (48.1%)
Household income
Less than $25,000 31.6%
$25,000 to $39,999 15.2%
$40,000 to $59,999 14.1%
$60,000 to $74,999 5.2%
$75,000 to $99,999 11.5%
$100,000 to $149,999 18.9%
$150,000 and above 3.5%
OS
Android (67%)
iOS (33%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung Galaxy S9
05 Samsung sm-s901u
Leading carriers
01 Verizon
02 T-Mobile
03 AT&T
5 most visited places/venues
01 Belo Garden
02 City Hall Park
03 Cornell University
04 Central Park
05 Target
Updated: 07-2026