Start.io audiences
Big Box Store Shoppers
in Mississippi

overview
Big box store shoppers like to visit the local branch of their favorite store to purchase CPG products in person. 35.1% of the users in this group in Mississippi are in the 55+ age group. Gain more insights about Big Box Store Shoppers in the following charts.


Country
United States
State
Mississippi
Population
2,976,149
Area
46,923 sq mi

INSIGHTS ON Big Box Store Shoppers in Mississippi
Age
55 years and above 35.1%
45-54 years 23.7%
35-44 years 14.7%
25-34 years 10.7%
18-24 years 15.6%
Gender
Male (21.7%)
Female (78.3%)
Household income
Less than $25,000 43.3%
$25,000 to $39,999 16.2%
$40,000 to $59,999 12.7%
$60,000 to $74,999 4.2%
$75,000 to $99,999 9.3%
$100,000 to $149,999 11.7%
$150,000 and above 2.6%
OS
Android (63.4%)
iOS (36.6%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung Galaxy S23 Ultra
Leading carriers
01 AT&T
02 T-Mobile
03 AT&T
Updated: 07-2026