Start.io audiences
Big Box Store Shoppers
in New Jersey

overview
Big box store shoppers like to visit the local branch of their favorite store to purchase CPG products in person. 38.8% of the users in this group in New Jersey are in the 55+ age group. Gain more insights about Big Box Store Shoppers in the following charts.


Country
United States
State
New Jersey
Population
8,882,190
Area
7,354 sq mi

INSIGHTS ON Big Box Store Shoppers in New Jersey
Age
55 years and above 38.8%
45-54 years 23.7%
35-44 years 14.1%
25-34 years 9%
18-24 years 14.4%
Gender
Male (52.4%)
Female (47.6%)
Household income
Less than $25,000 30.9%
$25,000 to $39,999 13.1%
$40,000 to $59,999 13.8%
$60,000 to $74,999 5.8%
$75,000 to $99,999 11.6%
$100,000 to $149,999 22.2%
$150,000 and above 2.6%
OS
Android (66.7%)
iOS (33.3%)
Top devices
01 Apple iphone1,1
02 Apple iPad1,1
03 Samsung sm-s908u
04 Samsung sm-s901u
05 Samsung SM-G991U
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 Target
02 CVS Pharmacy
03 Consumer Cellular
04 Independence Park
05 Branch Brook Park
Updated: 07-2026