Start.io audiences
Big Box Store Shoppers
in Rio de Janeiro

overview
Big box store shoppers like to visit the local branch of their favorite store to purchase CPG products in person. 45% of the users in this group in Rio de Janeiro are in the 55+ age group. Gain more insights about Big Box Store Shoppers in the following charts.


Country
Brazil
City
Rio de Janeiro
Population
6,520,000
Area
1,221 sq km

INSIGHTS ON Big Box Store Shoppers in Rio de Janeiro
Age
55 years and above 45%
45-54 years 11.6%
35-44 years 6.6%
25-34 years 14.2%
18-24 years 22.6%
Gender
Male (60.4%)
Female (39.6%)
OS
Android (62.5%)
iOS (37.5%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 Samsung Galaxy A14 5G
04 Samsung Galaxy A15
05 motorola moto g34 5G
Leading carriers
01 Claro
02 Tim
03 Vivo
Updated: 07-2026