Start.io audiences
Black Friday Shoppers
in California
overview
Black Friday shoppers are searching for the best deals and discounts on top products they want for themselves and ones they plan to give to others for the winter holiday season. The top mobile device for Black Friday shoppers in California is Apple iphone1,1.
Country
United States
State
California
Population
39,512,223
Area
155,779 sq mi
INSIGHTS ON Black Friday Shoppers in California
Age
55 years and above 29%
45-54 years 20%
35-44 years 20.9%
25-34 years 13.7%
18-24 years 16.4%
Gender
Male (57.5%)
Female (42.5%)
Household income
Less than $25,000 31.6%
$25,000 to $39,999 15.1%
$40,000 to $59,999 13.9%
$60,000 to $74,999 5.1%
$75,000 to $99,999 11.1%
$100,000 to $149,999 18.8%
$150,000 and above 4.3%
OS
Android (80.3%)
iOS (19.7%)
Top devices
01 Apple iphone1,1
02 Apple iphone
03 Samsung Galaxy S9
04 Apple Ipad
05 Apple iPad1,1
Leading carriers
01 T-Mobile
02 Verizon
03 AT&T
5 most visited places/venues
01 City Hall Park
02 Belo Garden
03 Cornell University
04 Civic Space
05 Arizona State University-Downtown Phoenix
Updated: 07-2026