Start.io audiences
Book Store Shoppers
in Italy

overview
Book store shoppers generally still prefer to read hardback or softcover books and print magazines instead of digital versions. Book Store Shoppers in Italy range in age with 40.9% of them falling into the 18-24 age group. Find out more about the characteristics of this group below.


INSIGHTS ON Book Store Shoppers in Italy
Age
55 years and above 26.2%
45-54 years 13.5%
35-44 years 6%
25-34 years 13.3%
18-24 years 40.9%
Gender
Male (61%)
Female (39%)
Top devices
01 Generic Android 6.0
02 Samsung Galaxy A14
03 Samsung Galaxy A13
04 Samsung Galaxy A34 5G
05 Samsung Galaxy A33 5G
Leading carriers
01 Wind
02 Vodafone
03 HO
Updated: 07-2026