Start.io audiences
Book Store Shoppers
in Thailand

overview
Book store shoppers generally still prefer to read hardback or softcover books and print magazines instead of digital versions. Book Store Shoppers in Thailand range in age with 53% of them falling into the 18-24 age group. Find out more about the characteristics of this group below.


Country
Thailand
Population
69,037,513
Area
510,890 sq km

INSIGHTS ON Book Store Shoppers in Thailand
Age
55 years and above 10.1%
45-54 years 8.1%
35-44 years 8.5%
25-34 years 20%
18-24 years 53%
Gender
Male (53.1%)
Female (46.9%)
OS
Android (87.5%)
iOS (12.5%)
Top devices
01 Generic Android 6.0
02 Apple iphone1,1
03 OPPO A18
04 OPPO A3x/A20
05 Apple iPhone12,1
Leading carriers
01 Advanced Info Service
02 Truemove
03 DTAC
Updated: 07-2026